Maple House Capital
Building Excellence
Website Revamp and Brand Guidelines Proposition.
Industry
Investment Capital
Location
London, United Kingdom
Our Role
Website design
Project Overview
Maple House Capital, an esteemed investment firm, partnered with Consult Base Global (CBG) for a comprehensive project. This involved website redesign and brand guideline creation with the primary goal of modernising their online presence and establishing a cohesive brand identity.
The Challenge
The existing website required design and functionality improvements, and their brand identity lacked consistency, resulting in a fragmented visual image. The challenge was to revamp the website and establish comprehensive brand guidelines for a unified and professional brand identity.
The Solution
Maple House Capital, an esteemed investment firm, partnered with Consult Base Global (CBG) for a comprehensive project. This involved website redesign and brand guideline creation with the primary goal of modernising their online presence and establishing a cohesive brand identity.
Website Revamp
User-Focused Design: We prioritised a user-centric approach, emphasising a visually appealing and intuitive UI, ensuring a positive user experience.
Emphasised Mobile Accessibility: We ensured the website was fully responsive, allowing seamless access from various devices, including desktop computers, tablets, and smartphones.
Performance Optimisation: The website underwent rigorous optimisation to ensure fast loading times and optimal performance across all devices and browsers.
Website Revamp
Content Enhancement: We worked with the client to improve Maple House Capital’s content to clearly communicate their expertise and services, creating compelling narratives in a user-friendly way.
SEO Enhancement: To improve online visibility, we optimised the website for search engines, helping Maple House Capital attract organic traffic and potential investors.
Brand Guidelines Creation
Visual Identity: We established a complete visual identity system, encompassing a polished logo, colour palette, typography guidelines, and imagery style for brand consistency.
Application Guidance: We supplied detailed instructions for applying the brand identity consistently across various touch points, maintaining a professional and cohesive brand image.
Conclusion
The revamped website and brand guidelines have positioned Maple House Capital as a distinguished and cohesive brand in the investment industry, effectively conveying their financial acumen and creating a lasting and impactful brand identity.
Lets Talk!
Ready to launch your next project or just want to start a conversation? We’d love to hear from you!
