Jeja Oil
Boosting Engagement and Building Brand Visibility
Industry
Retail
Location
London, United Kingdom
Our Role
Social Media Marketing
Project Overview
Jeja Oil sought to leverage the power of social media platforms to connect with their audience, but faced challenges in content creation, promotions, and monitoring. They engaged Consult BASE Global (CBG) to enhance their social media presence and engagement.
The Challenge
Jeja Oil encountered difficulties in creating compelling content, implementing effective social media campaigns, and monitoring their online presence. Their goal was to establish a strong social media footprint and improve brand visibility.
Solution
CBG devised the following strategies in partnership with Jeja Oil:
In-Depth Analysis
We analysed Jeja Oil’s online presence, social media channels, and content strategy to identify areas for improvement.
Content Creation and Optimization
Collaborating with Jeja Oil, our content team created engaging and SEO-optimised content tailored to the target audience.
Monitoring and Analytics
A robust monitoring system tracked content and campaigns, allowing data-driven decisions.
Brand Consistency
We ensured brand consistency across digital channels, aligning visuals, messaging, and tone.
Social Media Promotions
We developed a strategic social media plan, selecting relevant platforms and creating captivating posts and campaigns.
Conclusion
CBG’s content creation, social media promotions, and monitoring strategies significantly improved engagement and brand awareness for Jeja Oil. The data-driven approach led to measurable outcomes, including increased website traffic, social media following, and enhanced customer sentiment
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